For crafters and vendors who make their living offering their artwork at craft shows, fairs and festivals, there is much to be learned about trends and expectations each year in order to make the most of each event. By keeping aware of what is expected to be popular, both in handmade items and sales methods, you can make sure that your artwork has a step up over the competition Trends For All Seasons.
You will need to consider the upcoming trends for craft fairs, shows and festivals and you will need to learn how you can use those trends to make your events more successful than they ever have been before. You may find that some of these trends will work well for your own artwork. If you choose, you can take advantage of knowing what will be popular this year and tailor your artwork and sales habits to meet. Here are some of the 2011 trends that you will need to know and know how to use in your favor.
How the Economy Affects You
It is certainly true that the downturn in the United States economy has definitely had a negative effect on all types of businesses, including artists who sell as vendors at fairs and festivals. However, there is definitely a good outlook for an upswing in the economy and in sales in this coming year. 2011 has promise. However, if you do not take advantage of this promising outlook, you will still find your sales lagging.
No matter what, the economy is always a factor. Denying this will only lead to disappointment for you down the road. We all know that the economy has slowed immensely over the past couple of years. However, analysts and economic professionals have indicated that it is now moving toward an upswing. This means that in 2011, people are expected to be more comfortable spending their money. For craft shows, fairs and festivals, this means more patrons over all.
‘Tis the Season
You first thought that it may be nothing new to sell seasonal items at fairs and festivals. It is true that seasonal items have had their place, but it seems that for 2011, the trends are definitely pointing toward an emphasis on holidays and specific events.
If the types of items that you create can be seasonal in nature, then, by all means, make that work for you. Consider the season in which you will be attending the craft show. What holidays are within a month or two of the event? If you take this into consideration and then create artwork accordingly, you can take advantage of this heavy emphasis on seasonal this year.
If your artwork cannot be altered for the seasons or the holidays, then there are still ways to take advantage of this trend. Consider billing your work for the holiday or time or the year. In other words, if you create handmade jewelry, and the craft show you are a vendor at is in the fall, then it is the right time to create displays that emphasize that your jewelry would make an excellent Christmas gift. You can display your artwork, no matter what it is, to appeal to the need for seasonal items.
The Scrapbooking Boom
It seems that, for the past few years, two handcrafted items that have taken charge of the market are jewelry and scrapbooking. Many trends for 2011 indicate that handmade jewelry, while still popular, may have peaked last year. This is not true of scrapbooking.
In fact, with the creation of new and interesting items that go along with scrapbooking, like cards, explosion boxes, and purses, there will be no waning in the craft for the coming year.
Digital Age, Digital Art
Of course, any form of digital artwork is continuing to do well at craft shows, fairs and festivals. Many people who sell their photography at these events are turning to digital methods of altering, enhancing, and printing their images in order to make a picture stand out as fine art portraiture.
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